Upon completing this course, you will be able to:

1. Have a clear understanding of personal branding fundamentals: what it (really) is, how to build one & why it matters
2. Understand how to build the foundation of a compelling & interesting personal brand rooted in expertise & substance
3. Build a plan to leverage content for thought leadership, hiring, raising capital or business exit
4. Clarify, understand & use the strategies and components of strong personal brands used by thought leaders & entrepreneurs like Richard Branson, Sara Blakely & Elon Musk

What you'll get:

• 10 videos
• Topics covered: definition of  a personal brand, brand descriptors, core values, personal brand vision, core audience, core platforms, content pillars, unique value proposition, how to generate content to build your visibility

This mini-course received a rating of 5 out of 5 stars!