• Tell me a story about a time when being a woman in a male-dominated political environment shaped the way you approached leadership. What did that experience teach you about building your business and your voice?
• You’ve built campaigns around some of the most sensitive and polarizing issues in public life—from voting rights and redistricting to reproductive rights and education policy. How do you approach helping clients communicate effectively on topics where emotions and stakes are so high?
• Tell me about your work around archetypes and brand strategy. How do you determine which archetype will resonate most with a candidate, voter base, or audience, and why does that matter?
• What’s something from the last month that has genuinely excited you or pushed you to grow as a CEO? Tell me about that experience and what you learned from.
• What’s the most impactful conversation you’ve had in the past month, and why has it stayed with you?

News & Updates

1. • What book(s) or article(s) did you read this past month that stayed with you? What takeaways do you have?

   • What event(s), talks or experiences did you attend this past month that stayed with you? What takeaways do you have?

   • What podcast(s) did you listen to this past month that stayed with you?