YOUR PERSONAL BRAND
Content pillars
(The primary topics you discuss & own).
Engineering Ideas
Engineering Decentralized Leadership
Engineering Entrepreneurship
Your thought prompts, Joe:
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Has there been a recent moment (traveling, working with your team, training people on AI, etc.) where you realized you’re entering a completely different chapter than before?
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Let’s imagine you’re building the fractional CMO model from scratch today, knowing what you know now about AI agents, what would you completely throw out, and why?
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If a client could only afford you for 3 hours a month instead of 30, what would you insist those 3 hours be spent on, and why?
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Let’s assume your competitors could copy your AI agents overnight, what would still make your business defensible, and why?
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If most operational work disappears, what happens to office culture and mentorship, the things that used to happen “in the hallway”?
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From your perspective, which current job title will feel as outdated in 5 years as "typist" does today, and why?
News & Updates
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What book(s) or article(s) did you read this past month that stayed with you? What takeaways do you have?
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What event(s), talks or experiences did you attend this past month that stayed with you? What takeaways do you have?
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What podcast(s) did you listen to this past month that stayed with you?