YOUR PERSONAL BRAND
Content pillars
(The primary topics you discuss & own).
Growing Unicor
Manufacturing & Sustainability
Public Speaking
Your thought prompts, Shawn:
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You looked at a lot of businesses before landing on Unicor — what did this process teach you about patience, conviction, and knowing when something is truly the right fit?
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You recently led an interactive workshop with the team at Bell Media — tell me about that experience. How do you approach a session like that so it feels truly engaging, and what are you hoping the team takes away when they leave the room?
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Unicor has long customer relationships and strong employee tenure — what do you think those kinds of numbers reveal about a business that revenue alone never can?
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When you step into a company where so much knowledge and culture already exists, how do you decide what to protect, what to learn from, and what needs to change?
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What has this chapter with Unicor taught you about entrepreneurship that you don’t think you could have learned any other way?
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If your kids were walking through Unicor with you, what would you hope they understand about this season of your life — and what you’re trying to build?
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You’ve just bought a new business and are still showing up for speaking engagements — how are you thinking about balance in this season, and what sacrifices might people not see from the outside?
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Right now, across your speaking engagements, what’s one theme or takeaway you find is resonating most deeply with audiences?
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Unicor has long customer relationships and strong employee tenure — what do you think those kinds of numbers reveal about a business that revenue alone never can?
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Manufacturing may not be the business most people immediately think of when they picture entrepreneurship. What made Unicor the opportunity you wanted to pursue?
News & Updates
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What book(s) or article(s) did you read this past month that stayed with you? What takeaways do you have?
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What event(s), talks or experiences did you attend this past month that stayed with you? What takeaways do you have?
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Have you attended any events or given any talks this month worth highlighting? Share the story!
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