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Inside Our First-Ever Sponsorship: What Brand of a Leader Learned by Saying Yes to EO Canada
Jun 27, 2025
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By Marina Byezhanova
After four years of building Brand of a Leader and eleven years as an EO member, I experienced a significant first: we became an event sponsor.
Sponsorship had never been part of our strategy at Brand of a Leader. Having attended countless EO events across the globe, I underst...