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By Alanna Fairey
Loyal podcasters, please rejoice: our fourth episode of the Voice of a Leader podcast is now live! And this month, David Shamszad, CEO of SG Real Estate, will be sharing his insights with our host, Lanisa Farnsworth.
Of all the clients that have shared their stories with us,...
In the dynamic world of modern entrepreneurship and leadership, staying behind a business is no longer an option. Gone are the days of invisible leaders. For CEOs and entrepreneurs of today, it’s crucial to stand out. Whether we personally like it or not, this is what our employees expect...
Personal branding is more than a trend in a world where everything is connected—it’s essential for any modern-day leader, whether we like it or not.
This article will explore what personal branding is, its importance, and how it can be effectively managed to serve your business...
Has your marketing team been asking (maybe even begging) for you to build your personal brand? You're not alone! At Brand of a Leader, we hear from marketers every single day and they all echo the same desire: for their CEO to have a bigger presence and help serve the marketing function of...
In today's business world, having a strong personal brand is essential for any Founder. This is especially true for Gen X entrepreneurs with a lot of experience and knowledge. A strong personal brand can help you stand out and better serve your business.
Building a personal brand is now about...
As a CEO, you have likely experienced more pivots than you can count. And every time you pivot, you may feel like you are starting from scratch. This is especially true after a business exit: building a brand new network, proving your expertise to you, and showcasing your entrepreneurial worth...
By Alanna Fairey
If you’ve ever had a conversation with me (no matter how brief our exchange), there is almost a 99.99% chance that I have talked your ear off about my dog, Rudy.
Anyone who is a dog parent will tell you that there is just something so safe and comforting about coming...
By Alanna Fairey
When I was doing my masters at Nottingham Trent University, I had a meeting with my course leader and mentor to start thinking about what my life would look like after my program was complete. At the time, I only thought about a career in public relations within the fashion...
By Alanna Fairey
Rachel Zoe once said, “Fashion is about saying who you are without having to speak.”
As someone who has worked in the fashion industry for over 10 years, I couldn’t agree with this statement more.
In what feels like another lifetime ago, I was...
By Alanna Fairey
When it comes to sharing insights into how to build a strong personal brand, Marina Byezhanova has earned her place as an expert in this area. Speaking on the “Becoming PowHERHouse” podcast with Nicholle Overkamp, Marina shared her personal branding tips, and why...
In a world where the digital landscape is increasingly crowded, the power of a compelling personal brand stands as a beacon of differentiation and authenticity. Marina Byezhanova, an authority in personal branding and the visionary behind Brand of a Leader, recently shared her invaluable...
The biggest resistance business owners have when it comes to working with a personal branding agency on building a LinkedIn presence is their belief that they can do it themselves. And you know what? If this is your belief, then I am here to tell you that you are probably right.
Writing a social...