book a call

thoughts to feed your mind

our blog

Voice of a Leader, Podcast Episode #3: Stephan Roche Sep 10, 2024

By Alanna Fairey

It’s that time of the month again –– we are proud to launch episode three of Voice of a Leader! This month, we are joined by Stephan Roche, CEO of SemperVirens Venture Capital, a leading venture capital firm investing in B2B tech startups. 

Stephan forged...

Continue Reading...
Voice of a Leader Podcast, Episode #2: Krista Bourne Aug 13, 2024

By Alanna Fairey

In the next exciting episode of Voice of a Leader, we welcome Krista Bourne as our guest. Believe me when I say Krista is a woman whose remarkable journey from humble beginnings to the heights of corporate success is nothing short of inspiring.

At 19, Krista faced a significant,...

Continue Reading...
How to Build a Personal Brand that Stands Out Aug 13, 2024

Has your marketing team been asking (maybe even begging) for you to  build your personal brand? You're not alone! At Brand of a Leader, we hear from marketers every single day and they all echo the same desire: for their CEO to have a bigger presence and help serve the marketing function of...

Continue Reading...
Voice of a Leader, the Official Brand of a Leader Podcast, is Launched! Jul 09, 2024

By Alanna Fairey

The day has come: our podcast “The Voice of a Leader” has launched, and our first episode is now live!

Hosted by media personality, actress and singer-songwriter Lanisa Farnsworth, the Voice of a Leader podcast was born out of a desire for connection and deep...

Continue Reading...
5 Unexpected Personal Branding Lessons (From My Dog!) Jul 03, 2024

By Alanna Fairey

If you’ve ever had a conversation with me (no matter how brief our exchange), there is almost a 99.99% chance that I have talked your ear off about my dog, Rudy. 

Anyone who is a dog parent will tell you that there is just something so safe and comforting about coming...

Continue Reading...
5 Personal Branding Myths You’ve Probably Heard (And Believed) Jun 19, 2024

By Alanna Fairey

When I was doing my masters at Nottingham Trent University, I had a meeting with my course leader and mentor to start thinking about what my life would look like after my program was complete. At the time, I only thought about a career in public relations within the fashion...

Continue Reading...
How to Build a Personal Brand According to Marina Byezhanova Apr 16, 2024

By Alanna Fairey

When it comes to sharing insights into how to build a strong personal brand, Marina Byezhanova has earned her place as an expert in this area. Speaking on the “Becoming PowHERHouse” podcast with Nicholle Overkamp, Marina shared her personal branding tips, and why...

Continue Reading...
Feature in Inc. Magazine: How You Can Scale Your Impact As A Leader Jan 28, 2024

It all starts with understanding your core values and purpose. A personal exercise can help.

Marina Byezhanova, an Entrepreneurs' Organization (EO) member in Canada, is a global speaker, university instructor, and co-founder of Brand of a Leader, a personal branding agency for...

Continue Reading...
Mystery and Intrigue in Personal Branding According to Bob Dylan Jan 23, 2024

By Alanna Fairey

I was 11 when I heard Bob Dylan’s “Time Out of Mind” album for the first time. To say that it changed the trajectory of my life might sound melodramatic to some, but it always made sense to me. I’ve always felt a connection to his songs, considered him to...

Continue Reading...
Balancing Risk and Authenticity in Cancel Culture Jan 19, 2024

By Alanna Fairey

When I was 22, I was working as a freelance stylist in Toronto. By that point, I had already worked at Toronto Fashion Week and had done work for Global News. But I was about to walk into what I hoped would be my big break: I would be styling a well-known Toronto media...

Continue Reading...
Brand of a Leader Q&A – Meet the Founders Nov 23, 2023

By Alanna Fairey

Starting a business in 2020 during COVID would be seen as a risky move to some, but for Brand of a Leader co-founders Marina Byezhanova and Stefano Faustini, it opened the door for the next phase of their entrepreneurial journey. 

Marina’s first company was a boutique...

Continue Reading...
Mastering the Art of Personal Branding: A Deep Dive with Marina Byezhanova Nov 20, 2023

In a world where the digital landscape is increasingly crowded, the power of a compelling personal brand stands as a beacon of differentiation and authenticity. Marina Byezhanova, an authority in personal branding and the visionary behind Brand of a Leader, recently shared her invaluable...

Continue Reading...
1 2